Customer relationship management (CRM)

Customer relationship management (CRM) is a technology which manages company’s relationship and interactions with customers and potential customers.

A CRM system helps any companies stay connected to their customers, streamline processes, and improve the profitability.

CRM transforms services into initiatives to increase sales, increase productivity and improve customer service. While reducing the operational cost and increasing time-to-market. This enables employees to create, allocate and manage requests made by customers.

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